[Munich, 17th of August 2018]. LiveGrade Pro is outstanding and award winning: As part of the Red Dot Award: Communication Design 2018, Pomfort has succeeded in winning over the 24-member jury with their project. Over several days, the experts examined, discussed and evaluated more than 8,600 international communication design works. They awarded the coveted Red Dot for the high design quality and creative achievement of the on-set grading software LiveGrade Pro.
LiveGrade Pro is a software application that’s used on the set of professional film productions. It acts as a control hub for camera technicians, that integrates, controls, and monitors complex multi-camera systems. The software allows to control the color appearance of cameras in order to match cameras or pre-visualize a creative look live during the shoot. It enables access to live camera metadata such as exposure settings and lens information, and automatically creates camera reports for later reference.
LiveGrade Pro is designed for the specific environment of the film set: It offers direct access and automation to speed up important tasks, while hiding complexity when not needed. Users can customize LiveGrade Pro for tailoring it to their specific hardware setup, workflow and interaction preference.
Professor Dr. Peter Zec, founder and CEO of the Red Dot Award, had the following to say about the competition and the award: “For more than 60 years now, we have been providing designers, agencies and companies with a platform for evaluating good design. Those who participate in the Red Dot Award must be aware that our jury members demand very high standards of the entries. This becomes apparent in the intensive debates and discussions that take place in order for all of the experts to agree on a well-founded decision. All those who progress through the tough adjudication process to garner a Red Dot have every reason to be proud of themselves, as the jury grants our award only to creations of high design quality. This makes me all the more delighted to congratulate the laureates sincerely on their well-deserved success.”
The team at Pomfort is looking forward to receiving their well-earned certificate in the course of the award ceremony for the Red Dot Award on 26 October 2018. The prize-winning project of Pomfort will also be presented in the International Yearbook Communication Design 2018/2019, which will be published on 15 November 2018 and distributed in around 40 countries.
About the Red Dot Design Award:
The Red Dot Award is one of the world’s largest design competitions. In 1955, a jury convened for the first time to assess the best designs of the day. In the 1990s, Red Dot CEO Professor Dr. Peter Zec developed the name and brand of the award. Ever since, the sought-after Red Dot distinction has been the revered international seal of outstanding design quality. More information is available at www.red-dot.org.
Pomfort’s innovative software products revolutionize film production workflows worldwide. Dedicated to quality and stability, Pomfort develops and markets intelligent and high-quality software applications designed to simplify major daily tasks both on set and in post production. With skill and perseverance Pomfort has established itself as a major player in the film production technology industry over the last 7 years. Customers in more than 100 countries work with Pomfort’s internationally renowned products Silverstack and LiveGrade.